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Wetware [n.] Another way of saying human resource. The human based solution, as opposed to the hardware, or silicon based solution.


 

Welcome to Twin Lights' August newsletter.

This month we are taking a deeper look at the unsung hero of the SaaS world. It's a key element that makes this whole little dream possible and yet, the more we look around the more we see it being neglected or simply unaccounted for in changing business models.
Read More Below


Around the industry

Open Source Fuels Growth of Cloud Computing NetworkWorld reports on the trend of open source acting as a catalyst to the growth of SaaS software.
Link to full article


Writing for the Web -- and Getting It Read
ASP News reports on some of the common pitfalls and mistakes of web content produced by over zealous authors, and what can be done to increase your readership,
Link to full article

The Evolution of Traditional Anti-Virus to Security as a Service
Web2Journal discusses the growth of SaaS and its logical expansion into service based security, such as hosted anti-virus and mal-ware protection, examining the potential of Security-as-a-Serivce. Read more


Search Site Aims to Rival Google
An article on BBC News talks about the departure of a group of former Google developers who departed to form Cuil, an engine designed to dive deeper for greater relevancy than the current search giant.. Read more



Partner News

Netsuite Adds Marketing Automation, Firefox Support in new release InsideCRM reports on the additional functionality added to NetSuite's CRM+ offering in their latest release.
Link to full article

@task Brings Enterprise PPM to the Masses with Clik New Application Guarantees Implementation Success and Requires Zero Training for New Users.

AT&T dives into cloud computing Following the lead of IBM, Amazon, and Google, AT&T said it is entering the cloud computing market with the worldwide launch of a new service called AT&T Synaptic Hosting. AT&T is putting together the application hosting service with technology from USinternetworking and five datacenters located in the United States, Europe, and Asia. The company plans to add more to the cloud service over time... Link to full article

 

Twin Lights is committed to bringing you the best SaaS solutions. Check out our Codie-award winning partners:
Best Ecommerce Software : Netsuite
Best Business Software: Open Air
Best Project Management Software: @Task


In The Spotlight

Connectivity in a Cloud Computing World

Cloud Computing, Software-as-a-Service, On-demand applications, Web 2.0  - whichever handle you wish to apply to it – continues to press forward as the next major development in IT.
The concept of leasing an application, hosted and managed by others, and delivered over the Web, offers customers many new benefits…small enterprises gain access to functionality they couldn’t previously afford, while large enterprises can align expenses with use, and control run-away technology costs. And all benefit from improved collaboration and new features provided by Web 2.0 technologies.
The trends are undeniable. CRM (Salesforce.com) was one of the first significant pioneers of SaaS functionality, proving enterprises will move critical functionality outside the firewall. And every day more applications are being launched through SaaS models while more and more enterprise users are signing up.  Gartner group estimates that 25 percent of new business software will be delivered via a SaaS model by 2011.
Yet, this mega-trend has hidden and significant consequences on the corporate network.

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Twin Lights Briefs

About Twin Lights

Twin Lights is a Software as a Service (SaaS) solutions provider that seeks to revolutionize the way companies implement and utilize enterprise solutions. By joining your team and guiding new process change, we enable you to simplify and improve your business. Our solutions enable companies to escape the weight and overhead of traditional systems infrastructure, while improving their network. Our goal is simple; We want to help companies manage, simplify and improve their business operations in an increasingly mobile world.


www.twinlightsgroup.com